Deep-level audience & fan profiling
Content & Rights Analysis
Social Media Management
Film & TV Production
Media Planning & Buying
Signals & Engagement
Across five offices and three countries, we are a team of marketeers, analysts, filmmakers, creatives and strategists that are changing the definition of the word ‘agency’.
We uncover the hidden signals behind your audience and then deliver the engagement needed for growth
Our Team Philosophy
Our world view is that data + creativity will lead to the greatest results
What do you really know about your fans & consumers?
We know from over 20 years experience in the sports & entertainment sectors that our clients only have a partial view of their audiences. Our tech & team profile audiences to advanced levels to understand affinity, content & brand preferences as well as demographics
How should your brand be communicating ?
Once a deep-level view of the fanbase has been established, our Creative & Brand team are able to build effective strategies for how our clients should be communicating both visually and through story-telling
What content will help move the needle for you?
Once a strategy has been created, our Content team will produce TV-quality video or social segments for our clients brands. Be it to drive sponsor activation, ticket sales or general brand awareness – we’ve got you covered
How do we reach the right person at the right time?
The advantage of having your Media team sitting next to your Data & Creative teams is that advanced targeting and effective ROI are a given. We have proven this time and time again for clients across the world
We love that we get to work across a variety of sectors including Rights Holders, Brands, Federations, Startups and Media
What is the industry saying about Halfspace?
I will pay more as a sponsor if I can get access to that data”
Global Chief Marketing Officer
Top 500 Brand, Sponsor in Motorsports, Football, Action Sports
We have seen first-hand the combination of data and creativity to generate better performance in our content. I think Halfspace are a bit of a game changer in the sector”
Editor in Chief
Sports Media Brand
I’ve been amazed at the breadth, boldness and measurable results of the Halfspace work. they have the potential to be the sports marketing agency of the future”
Championship Football Club
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